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Content marketing  is a  technique of marketing focused on    Attract  attention of Target Audience  by  creating ,publishing ,distributing problem solving articles ,video ,image,audio   in free  to Attract  attention of  Audience & engage them with regular sharing content. (1)Make Research on Topics to collect  content & information  which are relevant to your business topics. for example we can make research of content on google.com, quora.com and buzzsumo.com , wikipedia.org  type online platforms,  you can  search articles and blogs related to your business topics from google search. for example if you want articles  related to   " real estate "  then search in google  "real estate articles"  & "real estate blogs". (2)Make Ready Attractive Content  Related to your business :- your content may be in form of text,images,videos ,audio  there are many online tools available to help you for content creation like can

(1)checkmylinks:- Check My Links is a link checker that crawls through your webpage and looks for broken links. https://chrome.google.com/webstore/detail/check-my-links/ojkcdipcgfaekbeaelaapakgnjflfglf (2)BROKEN LINK BUILDER:- Broken link building is the link building method that is a white-hat link building strategy which acquires links by finding broken links, reproducing that broken link’s content, and helping webmasters convert broken links with your corrected link for link building purposes. http://brokenlinkbuilding.com/ note:-Reach out to site owners, tell them about the broken incoming link and suggest that they link to your content. (3) https://smallseotools.com/backlink-maker/ Use this free Backlink Maker to generate a large number of quality backlinks in a matter of seconds. Enter the website URL and click 'Make Backlink'.

About Target ROAS bidding Target ROAS lets you bid based on a target return on ad spend (ROAS). This  Google Ads Smart Bidding strategy  helps you get more conversion value or revenue at the target return-on-ad-spend (ROAS) you set. Your bids are automatically optimized at auction-time, allowing you to tailor bids for each auction. Target ROAS is available as either a standard strategy for a single campaign or a  portfolio  strategy across multiple campaigns. This article explains how Target ROAS bidding works and what its settings are. Before you begin If you don’t yet know what type of portfolio bid strategy is right for you, read  About automated bidding  first. If you have Shopping campaigns, learn more  About automated bidding for Shopping campaigns . Before you can apply a Target ROAS bid strategy to your campaigns, you’ll need to  set values for the conversions you're tracking . To use Target ROAS bidding, your campaign must have at least 15 conversions in t

About Target search page location bidding Target search page location is a type of portfolio bid strategy that automates bidding across multiple campaigns to show your ad on the top of the page or on the first page of Google search results. This article explains how the portfolio Target search page location bid strategy works and what its settings are. Before you begin If you don’t yet know what type of portfolio bid strategy is right for you, read  about portfolio bid strategies . How it works Google Ads automatically raises or lowers your bids to show your ad on the top of the page or on the first page of Google search results. This bid strategy works with campaigns targeting the Search Network only. After you first apply this strategy, it may take a few minutes before your bid is updated. Also, with this strategy, your bid will be updated several times a day to show your ads in your target location. Make sure the strategy is applied to an active campaign, ad grou

Cost-per-engagement (CPE) With cost-per-engagement (CPE) bidding, advertisers only pay when users actively engage with ads. For example, advertisers pay for lightbox ads (a type of expandable ad that can expand to a very large size) on a CPE basis, which means that publishers generate earnings from lightbox ads when users choose to engage with the ads, e.g., by hovering over them for two seconds to expand the ads. With CPE (Cost per Engagement), Google Ads focuses on getting users to engage with your ad content. Lightbox ads responsively combine your ad assets -- like videos, image galleries, and maps -- to fill available ad spaces. Lightbox ads may contain multiple videos, image galleries, or combinations of these. This article explains how to set up and edit Lightbox ads. note:- To use  CPE Bid Strategy  choose your Goal:  Product and brand consideration

 It is  Specially Developed For  Small Business Man, here are following 5 reasons that they should use this application (1)You can  Download WhatsApp Business App from  https://play.google.com/store/apps/details?id=com.whatsapp.w4b (2)with this App you can easily interact with your client ,Sort ,Quickly response your client. (3)you can create in this app your  business profile like your contact number,your website address, business Description,Email ,Website link. (4)you can track how many messages have successfully sent,delivered and Read. (5)you can create Greeting message  which introduce about your business to your client. it is automatically send to them when they first time chat with you .

Requirements for Shopping campaigns There are a few requirements that you'll need to meet to be able to set up a Shopping campaign and create Shopping ads. Note: In countries that are part of the European Economic Area (EEA) and in Switzerland, you participate in Shopping ads through one or several Comparison Shopping Services of your choice. Some CSSs manage your product data and your campaigns on your behalf, while others provide tools allowing you to manage your setup yourself.  Learn more about advertising with Comparison Shopping Services in Europe Google accounts You'll need to set up accounts with  Google Merchant Center  and  Google AdWords , and  link them  together. Policies Your content for Shopping campaigns and Shopping ads needs to comply with the  Google Shopping Policies , which are different from the  AdWords Advertising Policies . You'll need to make sure that your type of business, products, promotions and website meet the requirements for G

Objectives:- To make your website easily findable over the web To increase the visibility To get more traffic (visitors) to the website To scale up the number of Leads from the website SEO Process Program Specification:- Our SEO Process Program is designed to address search engine algorithms of all main search engines. The scope of the SEO Program is customized according to the needs of the website, the target audience it addresses and the online competition associated with it. The SEO process is divided into the following 6 Stages: 1.             Stage I   - Evaluation & Planning 2.             Stage II - Execution 3.             Stage III - SEO Implementation 4.             Stage IV – Completion 5.             Stage V – Off-page optimization 6.             Stage VI – Monitoring STAGE I - Evaluation & Planning Phase:- Current site stats recording (Link Popularity, PR etc)         Report   Search Engine Frien

 Internet marketing requires a knowledge of social media, search engine optimization (SEO), blogs, email lists, affiliate marketing and more (1)Study your competitors:- Check what your competitor are doing in search engine marketing ,social media marketing,email marketing, video marketing,mobile marketing  & other techniques they are using. for example use  seo quake tool in your chorme browser to  find page information  of any website. & use other competitor analysis tool for seo ,ppc  like https://www.semrush.com/ , https://www.spyfu.com/ (2)Study your market:- Decide  your Target Audience  so instead of targeting whole internet user just Target your  specific  Target audience for example  :- age,gender, location,topic,community,group .  for exmaple  if  i have business of   website design and development in virar ,andheri city  then  my  location  for  target   audience will virar,andheri.  (3)Make Experiment with the successful marketing strategies of yo

Managing multi-regional and multilingual sites If your site offers different content to users in different languages, countries, or regions, you can optimize Google Search results for your site. Background: ·          A  multilingual  website is any website that offers content in more than one language. For example, a Canadian business with English and French versions of its site. Google Search tries to find pages that match the language of the searcher. ·          A  multi-regional  website is one that explicitly targets users in different countries. For example, a product manufacturer that ships to both Canada and the United States. Google Search tries to find the right locale page for the searcher. Some sites are both multi-regional and multilingual: for example, a site might have different versions for the USA and for Canada, and both French and English versions of the Canadian content. Managing multilingual versions of your site If you have identical content in mu