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how to create in stream ads in Google Ad words new user interface?

How TrueView in-stream ads work

TrueView in-stream ads run on videos served on YouTube or on a collection of sites and apps in the Google Display Network (GDN). These ads may also run on YouTube videos that are embedded on other sites or apps. They can also appear on Android and iOS YouTube apps, m.youtube.com (on iPad and Android), and on connected TVs.
Viewers can choose to skip the video ad after 5 seconds. If they choose not to skip the video ad, the YouTube video view count will be incremented when the viewer watches 30 seconds of the video ad (or the duration if it's shorter than 30 seconds) or engages with your video, whichever comes first. Video interactions include clicks to visit your website, call-to-action overlays (CTAs), cards, and companion banners. If view counts on YouTube are a concern, it's a good idea to make videos at least 12 seconds long. YouTube analytics doesn’t track views less than 10 seconds.

Assets overview

 Required/OptionalTrueView auction
Where ads appearN/AYouTube videos
Video partner sites and apps on the Display Network
YouTube video URLRequiredThe video must be uploaded to YouTube
CompanionOptional, YouTube or GDN
  • 300x60 JPG, GIF, or PNG
  • See the full specs.
  • 300x250 video wall will show on YouTube if no companion ad is provided.
  • 150 KB
Display URLRequiredRequired by AdWords UI. The domain will show on the live video.
Final URLRequiredThe destination can be your website or YouTube video or channel.

YouTube video settings

Video requirements:Must be uploaded to YouTube (send video URL)
Must allow embedding
Must be public or unlisted
True streaming is not allowed.
Minimum video length:12 seconds recommended (in order for public viewcounts to be incremented)
Maximum video length:Less than 3 minutes recommended

Resizing your video based on YouTube's best practices recommendations before uploading it will help your videos look better on YouTube.


how to create in stream ads in Google Ad words new user interface?

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