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What is Target CPA -Cost per Acquisition

CPA bidding is a method of paid advertising that allows you to tightly control your advertising spend. Rather than paying Google for every time someone clicks on one of your ads (as with CPC bidding), CPA bidding only requires you to pay for each conversion, a metric you define yourself when you set up each campaign.

See following  how to create  "Target  CPA "   Campaign new Adwords Interface ?

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